Who We Are – AMA Jewelry
AMA Jewelry was born from a passion for high jewelry and the art of transforming meaningful moments into eternity. Each piece we create carries exclusivity, sophistication, and a unique story, reflecting the authentic beauty of nature and the excellence of artisanal craftsmanship.
The name AMA holds a profound and personal meaning. It is formed from the initials of the three children of Rozi and Mário Zanotelli, symbolizing love, family, and an unbreakable bond between generations. Just like every piece of jewelry we craft, the name AMA embodies a legacy of preciousness and significance.
We are more than a jewelry brand; we are creators of emotional connections. Each creation represents identity, elegance, and achievement. Guided by a refined vision and an unwavering commitment to quality, we select only the finest materials — from pure gold to rare gemstones — meticulously cut and set to compose unforgettable pieces.
Our universe is deeply inspired by the equestrian world: the grandeur of horses and the perfect harmony between strength and delicacy. AMA Jewelry stands out by blending tradition and innovation, preserving the essence of high jewelry while embracing a contemporary spirit.
We believe that true luxury lies in authenticity and in the meaning behind every piece of jewelry. That is why we offer everything from timeless classics to personalized creations, ensuring that each client discovers not just jewelry, but a lasting legacy with AMA.
Whether celebrating a special moment, marking an achievement, or simply expressing your essence, AMA Jewelry is a symbol of exclusivity, artistry, and passion.
